Mobilia has just launched a new store with a brand new visual concept in the heart of Toronto’s Design District.

This is the second store to embody a new visual concept; the first opened last year in the city of Pointe-Claire, Quebec. With Mobilia’s new Toronto location, the Canadian furniture retailer now has a total of nine stores, four in Quebec and five in Ontario, in addition to its transactional website.

MOBILIA OPENS ITS DOORS IN TORONTO'S DESIGN DISTRICT

Staged to inspire and guide shoppers!

MOBILIA OPENS ITS DOORS IN TORONTO'S DESIGN DISTRICT

The new Toronto store offers a creative shopping experience that splendidly showcases Mobilia’s modern furniture.

On the right-hand side of the central aisle, the space is divided by a long, dark black architectural structure. The edges are gateways into Mobilia’s four worlds of styles: Wow, Natural, Euro and Spontaneous.

MOBILIA OPENS ITS DOORS IN TORONTO'S DESIGN DISTRICT

At the centre of the space is a half-open angular structure that gives the impression of a pop-up shop and can highlight a new product line, the latest trend or a capsule collection. This dynamic space is designed above all to inspire visitors.

MOBILIA OPENS ITS DOORS IN TORONTO'S DESIGN DISTRICT

On the other side, there is a counter where customers can confer with design consultants. All the fabric and leather samples are also on display there for those seeking custom-made items. Computers are also on hand for anyone wishing to visit the Mobilia website, where all kinds of useful product information can be accessed. Inspiring displays of accessories are found all around the store.

MOBILIA OPENS ITS DOORS IN TORONTO'S DESIGN DISTRICT

This new visual concept grew out of close collaboration between the architectural firm MXMA Architecture & Design, the design agency Jump&Love, and Mobilia’s own marketing team.

Looking forward to seeing you there!

New Mobilia Toronto

700, Caledonia Road